
Island A
Dubai Islands
Starting from
AED 1,970,000
Ref no: PH0292

Off Plan
Starting Price AED 2.2M
About The Project
Serenia Waterside is an off plan waterfront development planned for Meydan Horizon, within Dubai’s revitalised Bu Kadra district. Serenia Waterside in Meydan Horizon is being delivered by Object 1, part of TSZ Group, and the scheme is set out as a residential tower with a retail ground floor, two podium levels, 18 residential floors, and a rooftop layer. The idea is to keep daily life simple, homes above, services and activity at street level, and shared spaces designed to suit work, wellness, and downtime without leaving the community.
The residential collection is stated at 248 homes, made up of 1 bedroom apartments, 2 bedroom apartments, and 3 bedroom apartments, with select duplexes also referenced. Unit sizes are listed from 1,435 to 2,654 square feet, which places the apartments in a spacious bracket for this unit mix. Starting price is AED 2.2M, the payment plan is 50/50, ownership is stated as freehold, and handover is listed for 2029.
Views are a big part of the way this project is being positioned. One side is planned to look towards Ras Al Khor Wildlife Sanctuary and the Downtown Dubai skyline, so you get that rare combination of nature and a recognisable city horizon. The other side is planned to look across a community lagoon and internal landscaped areas, which is the calmer outlook, greenery and water rather than skyline.
The amenity plan reads as a full, everyday package. A grand entrance lobby with a dedicated reception is listed. A rooftop infinity pool and an exclusive lounge deck are also mentioned, along with a fitness centre and wellness facilities. Landscaped recreational gardens and open air relaxation areas are included, as well as dedicated children’s play zones. There is also a work friendly layer, with work from home lounges and collaborative community spaces, plus integrated smart access control and 24/7 security systems.
Retail is not a minor add on here. Six ground floor retail units are planned, and your notes say only three remain. Each unit is planned with direct street frontage, so visibility and foot traffic are part of the value, from residents as well as visitors moving through the area. Suggested uses include cafés, convenience retail, wellness studios, medical or therapeutic clinics, beauty and grooming services, and other lifestyle operators.
The schedule is straightforward. February 2026 is the planned launch, and the retail handover window is given as Q4 2028 to Q2 2029, while the overall handover target is listed as 2029. Retail interior finishes have not been released yet, but Object 1 projects are usually presented with a clean, modern look, focused on spatial efficiency and a touch of greenery.
Object 1 sits under TSZ Group and is presented as having more than a decade of experience across Europe and the Middle East, with an emphasis on architectural innovation and biophilic, purpose led spaces. That direction matches what is planned here, a mixed use base, lifestyle amenities, and community spaces intended to support modern routines.
Overall, Serenia Waterside in Meydan Horizon is being positioned as freehold waterfront apartments with a clear entry point, a simple 50/50 plan, and a 2029 handover target, backed by strong view corridors and a retail layer designed to add convenience and daily energy at street level. For buyers looking at commercial space, the separate retail payment terms are clearly stated as 50% upon agreement signing and 50% upon completion, which keeps the commercial side easy to plan.

1 - 3
Bedroom Types
50/50
Payment Plan
2029
Handover
1,435 - 2,654 sqft
Unit Sizes
Gallery
Amenities
Prime Position
Key Distances
About Community
Meydan Horizon is the stated location, described as part of Dubai’s revitalised Bu Kadra district. Serenia Waterside in Meydan Horizon is framed as a waterfront, lifestyle driven address, with the development itself planned to bring residential living and street level retail into the same setting.
The surrounding identity is closely tied to the views described in your notes. Ras Al Khor Wildlife Sanctuary is referenced as part of the outlook, with the Downtown Dubai skyline also called out, giving the area a recognisable Dubai signature alongside a nature edge. On the internal side, the community lagoon and landscaped areas are positioned as the quieter backdrop, which supports a calmer daily feel even within a central district.
The retail element is part of how the community is meant to work day to day. With six ground floor units planned and direct street frontage stated, the intention is for cafés, convenience services, wellness uses and similar operators to add life and practicality close to home. Combined with planned work from home lounges and community spaces inside the building, the wider picture is a modern neighbourhood routine, essentials nearby, wellness on site, and a setting that stays visually connected to both nature and the city skyline.

Common Questions
The Developer
Object 1 is a Dubai based residential property company known for contemporary apartment buildings with a strong emphasis on architecture, interiors, technology and resident wellbeing. The business operates under the international TSZ Group, which Object 1 states has been active in real estate since 2010. Its UAE operation has grown particularly quickly during the past few years, moving from a small collection of Jumeirah Village Circle projects into a much wider Dubai pipeline.
The company was founded by Egor Maslennikov, who is currently identified by Object 1 as Founder and Chairman. Tatiana Tonu serves as CEO and Managing Director, overseeing the company’s continuing growth across Dubai and Abu Dhabi.
Design is central to the Object 1 identity. The company describes its buildings as contemporary works of art rather than simply residential structures, with each scheme given an individual architectural and interior concept. Smart home technology, landscaping, social areas and wellness facilities appear regularly across its newer residences.
Jumeirah Village Circle was particularly important to the company’s early expansion. RA1N Residence, V1TER Residence, 1WOOD Residence and Ozone 1 established a significant concentration of Object 1 homes in the community, followed by projects including The Fifth, IR1DIAN Park, TETR1S Tower and newer launches such as Sky Level 1.
RA1N Residence provides an important milestone in that story. Object 1 now identifies the building as completed and handed over in Q1 2026, making it the company’s first delivered Dubai project. This gives the brand a completed residential reference alongside its much larger construction pipeline.
The company’s scale has increased rapidly. Its official corporate information reported more than 4.5 million sq ft of project area in planning and progress, while sales value increased significantly during 2024. Growth has been driven primarily by apartments in established residential communities rather than large villa masterplans.
Object 1 therefore remains relatively young within Dubai real estate, but it is no longer concentrated around one or two buildings. Its current strategy combines repeat development in established neighbourhoods with expansion into new communities and, more recently, Abu Dhabi.
Object 1 projects in Dubai now extend across Jumeirah Village Circle, Jumeirah Village Triangle, Dubai Land Residence Complex, Jumeirah Garden City, Al Furjan, Jebel Ali Village, Dubai Sports City and Dubai Islands. Its first Abu Dhabi development, A1LA Residence, has also extended the brand beyond Dubai.
JVC remains one of its largest areas of activity. Completed RA1N Residence sits alongside 1WOOD Residence, Ozone 1, V1TER, The Fifth and several newer schemes. Buyers comparing Object 1 apartments for sale with the wider community can explore apartments for sale in Jumeirah Village Circle, where LuxuryProperty.com currently carries both completed and off plan homes.
Jumeirah Village Triangle represents another substantial cluster. The company’s pipeline there includes the LUM1NAR series, V1VID Residence, ELAR1S developments, S1LVIANA Park and ESSENL1FE. This concentration shows a deliberate strategy of establishing several buildings within the same neighbourhood rather than moving to a completely new location with every launch.
Dubai Land Residence Complex has developed into a third major base through the VERDAN1A series. Object 1 currently lists five VERDAN1A developments in the area, with scheduled handovers running through 2027. The series reinforces the company’s apartment focused strategy while adding a more recognisable multi phase residential identity.
Newer Object 1 off plan projects are widening that geographic footprint further. AUREL1A Residence brings the company into Dubai Sports City, while FLU1D ONE takes it into the Dubai Islands market. EVERGR1N House and its later phases continue activity in Jumeirah Garden City and Al Satwa.
A1LA Residence on Al Reem Island is the company’s first clearly verified Abu Dhabi project. Construction began in February 2026, with completion currently planned for Q4 2028. Its launch is significant because it marks Object 1’s transition from a Dubai focused business towards a wider UAE development platform.
For buyers comparing Object 1 properties for sale with other new launches, off plan projects in Dubai provide a broader view of current opportunities across different communities and developers.
Object 1’s current position is therefore defined by rapid expansion paired with the beginning of a completed delivery record. RA1N has moved into its handed over phase, while a much larger generation of projects is still progressing towards completion. How those buildings are delivered over the next several years will ultimately shape the company’s longer term reputation in the UAE market.